Dynamics 365 Marketing provides a comprehensive solution for businesses to plan, automate and monitor their marketing efforts, leading to increased engagement with leads and, higher conversions and customer loyalty.
Microsoft Dynamics 365 Marketing enables your business to make smarter, more refined decisions to plan and track innovative marketing campaigns. Data driven decision making and marketing automation inform your staff and help them maximise your businesses return on investment.
Dynamics 365 Marketing offers an intuitive email messaging feature utilising a drag and drop content designer to create powerful, simple campaigns quickly and easily. Marketing comes with pre-built templates which further simplifies this process and ensures a level of consistency is kept throughout.
Multi-step multichannel marketing campaigns are available through the customer journey. These can be formed of pipelines of emails, responses, or workflows. Triggers can also be placed against a user so dependant on what they click, they will be sent down that path. Campaigns can also be specifically designed for segments or groups of people.
Landing Pages can be created using the templates or from scratch. These are also very easy to set up with the drag and drop capability. Each landing page can track client behaviour to provide useful data to your business on prospective customers and trends.
The built-in event management features manage the arranging, managing, executing, and following up of events and webinars. Other tools include planning and budgeting, publication, attendance, broadcasting and even ROI calculations.
Insights can be provided by Marketing allowing your team to see the success of each campaign. Dashboards, charts and widgets for lead scores, lead progression and conversion rates provide a great visualisation and reporting tool for management to highlight successful campaigns, identify at-risk deals and improve future designs.
The Unified Interface allows your organisation to work seamlessly on any device. Designing and managing complex campaigns becomes a breeze.
Built-in international, national, and local privacy features ensure your business is GDPR compliant and accessible.
Create professional and aesthetically pleasing unified campaigns in just a few clicks and utilise the automation throughout the journey.
Users can track success of their campaigns and customer trends through inbuilt analysis.